While interning at Google, I helped develop the cultural activation strategy for Gemini in Chrome. I designed 8 specific social activation concepts and storyboards in partnership with United Talent Agency, with a projected reach of 10M+ users. Viewing is available upon request.

Amazon wanted to incorporate in-game advertisements within Roblox. I helped build game elements that could carry branded materials into the game itself. Building off of Amazon’s Holiday Guide “Joyful Horizons,” our intern team conceptualized character designs and in-game interactive elements.

While at Amazon, the creative interns collaborated to concept, produce, and film a social video for Amazon Prime Big Deal Day. Taking inspiration from “brain-rot” split screen videos, we filmed a product promotional video and fully designed a mock videogame featuring Amazon’s brand mascot, Rufus.

For the 2025 Baker Retail Center Ideathon, I partnered with 5 other students to pitch an omnichannel marketing campaign designed around a new proposed jewelry rental program for Simon G Jewelry. Our team was awarded 2nd Place and $5,000 from Simon G executives.

Loop Earplugs was launching its first fully integrated marketing campaign highlighting the brand messaging and product functionality. Loop Earplugs are uniquely noise-canceling, with specific functions allowing for differing levels of silence. Most consumers believe that Loop Earplugs are strictly silencing, without recognizing the product’s full capacity. Zone In explores how functionality can meet universality.

Sydøst is a personal project exploring what a southeast asian grocery store might look like in a Scandinavian setting. Taking inspiration from Danish graphic designers and Southeast Asian palettes, Sydøst pairs bold simplistic forms with fun saturated colors. The project builds out a full visual identity from logos, characters, signage, and packaging.

Penance as a Service is an interactive confession booth sculpture that invites gallery visitors to confess to an AI and receive a prescribed penance. The Catholic confessional has always been a technology of the self, working because of its architecture rather than any divine presence on the other side. Today we confess to our phones instead, venting to chatbots that affirm without ever challenging us. Penance as a Service takes that exchange and gives it back its weight.

Outside of brand work I love creating toys, puppets, and other creatures that resist either category. Here are some of those experiments.

Various mixed media projection mapped installations.

Former painter, but looking to pick up the brushes again!!!

Assorted works ranging from graphic design, animation, video work, fine arts, etc.